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Brand Identity, Design & Discovery Questionnaire

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Brand Identity, Design & Discovery Questionnaire

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This Questionnaire is designed to help Creative Freelancers in learning about their client's brand Voice, Value & Goals, etcetera.

What's Included?

The Questionnaire is divided into 5 Sections from Company Background to Brand Positioning and each section has 3 Questions for your client to fill in.

Why Do You Need This Questionnaire?

With this questionnaire, you are able to collect all the necessary information you will need in creating a Perfect Brand Identity & Design for your client. Here's an how each Section will help you in crafting that Perfect Brand Identity:

  1. Company Background - To align the identity with Brand Values and Purpose
  2. Target Audience - To effectively communicate the Brand Values
  3. Brand Positioning - To Differentiate the brand from its competitors
  4. Visual Identity - To define the Visual Elements that represent the brand
  5. Brand Voice - To establish the Tone and Language used to communicate the brand's message
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You'll get a Notion Template with all Questions from these Sections:

Brand Voice
Brand Positioning
Visual Identity
Target Audience
Company Background
Copy product URL
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